I’ve never really been big on the whole employer brand business. Obviously there is a purpose served in some way by trying to encapsulate what it’s like to work at an organisation and I think there has been some good work done in this area here and there. Otherwise, for me, most of the stuff…
And so it was that yesterday I took part in the People Managements webinar entitled Social Media: Opportunity or Danger? Expertly facilitated by PM’s Editor in chief Rob McLaughlan and Digital Marketing Manager Zoe Bearne. I was one of three ‘speakers’, the other two being Al Shah, Social Media Demand Manager for GlaxoSmithKline and Lucy Turner,…
One of my highlights just before the Christmas break was to attend the SiftGroups Membership Community Huddle, along with representatives from my client the CIPD. It was a short half day get together for participants in their recent survey amongst membership communities which resulted in an excellent report benchmarking online communities for professional membership bodies.…
Yesterday I came across a post entitled “5 things about Social Media you need to stop saying in 2012.” via a tweet by @socialhonesty by a guy called Edward Bass An interesting post and I don’t have a big issue with some of his points (Ed would love to see email usurped by social comms so he must…
Cast your eye over any article, blog or tweet regarding ‘social media’ platforms and pretty much every time you will hear LinkedIn included in the list, especially when talking about ‘social’ recruiting. I don’t know about you though, but I don’t see LinkedIn as social technology at all, certainly not in the same way as I would…
So lets imagine for a minute that you are a business that cares about it’s customers (and employees hopefully!) and you are thinking of running a large scale event for your customers to get feedback on how you are doing. You might have already run a customer survey and want to bring a representative group…
A quick post from me following the excellent CIPD Social Media Conference that took place yesterday. Great to see so many of the #connectingHR folk there too. The initial stats and wordcloud Key stats I ran off this morning: 1,000 tweets generated 4,026,401 impressions, reaching an audience of 353,689 followers within the past 24 hours The wordcloud created from…
