Drawing parallels between HR and Marketing is not new. David Fairhurst recognised this when he ran resourcing for GlaxoSmithKline back in the late 90’s and was one of the first people in the HR profession to acknowledge and put into practice the beneifts of learning from your marketing colleagues when developing the employer value proposition.…
Back in November I blogged about the biggest language and personality study ever undertaken and the fact that researchers confirmed they were able to assess your personality by scanning your Facebook likes and status updates. At the time, the research findings got very little coverage and those that did hear about it were very sceptical. I said I…
Long standing research shows that corporate change initiatives fail 70% of the time. All of the time. Have always done. And are likely to continue to do so unless something fundamental changes. Why is this? My personal view is that change is rarely led by leaders and organisation’s. Real, permanent and impactful change is, instead…
Sadly, I’m old enough to remember the dawn of the Internet. If you are too, then you will remember the rigmarole involved in actually getting online. IF, and it was a big if, you could afford a computer at home – mine cost me £3000! – getting online involved completing a paper card form (yep…
Following my recent rant about HR’s ignorance around the power of the social, and unstructured content – “all that crap on Facebook and twitter” to the as yet uninitiated – I figured it would be useful to share some specific examples. So, over the next few posts I’m going to feature three examples that are, in…
Now that I’m back in Blighty after attending both the HR Technology Conference in the US, and the HR Tech Europe Conference in Europe I’m just reflecting on what I saw. I found both buzzing experiences although here were a few stark differences between the two. Amsterdam was a sea of men in suits, a stock…
In the closing session of the HR Technology Conference and Expo in Vegas, Jason Averbook told a nice little story that illustrated the difference between perception and reality nicely. He was talking about his time at Peoplesoft, and how, at a certain point in time, Peoplesoft had made their way into the much-coveted top right…
